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On the sign:
[סמל עיריית תל אביב] [Tel Aviv municipality symbol]
פה גר ארנסט אליעזר בראון תרפ"ד - תשנ"ו 1996-1924 מדען וממציא מוצרי בריאות מים המלח איש חזון ומעש
Here lived Ernest Eliezer Braun 1924-1996 Scientist, the inventor of first health products from Dead Sea A man of vision and deeds
The sign appears on the fence of the house where Ernest Eliezer Braun lived. In World War II, Braun hid from the Nazis, among other places in the Vatican in Rome. Braun, who was self-taught, then invented an ointment that reduced infections in operating rooms. In 1953 he came to visit the Dead Sea from the United States where he lived, and during the sixties of the twentieth century he developed a preparation from materials modeled on the Dead Sea to treat psoriasis. In 1972 immigrated to Israel. Braun contributed a significant portion of the formulas used by the DEAD SEA DRUG (DSD) company that supplies cosmetic products derived from the minerals in the Dead Sea.
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