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The sign belongs to the series of signs depicting outdoor sculptures throughout the city of Tel Aviv - Jaffa.
The sculpture on which the sign is pointing was photographed that day (In the background, the Tel Aviv Museum of Art that the sculpture belongs to his collection) Click for a larger image Click for a larger image
About the Sculpture: The work depicting Isaacs Binding consists of three parts: the head of a reindeer, the head of Isaac (placed in a supine balanced position on the floor) and a part depicting mourning women
Another sculpture by the same artist, with the same name is in the Tel Aviv University-Ramat Aviv Campus Click for sign's details