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On the sign:
גן-עד מְייסדֵי העִיר
[סמל העיר תל אביב]
לכבודן של 66 המשפחות שייסדו את העיר תל-אביב בשנת תרס"ט 1909 נחנך בשנת ה-90 לתל אביב תשנ"ט 1999
On the second face of the sign is an illustration showing the building of the Herzliya Gymnasium (which was destroyed, and in its place today stands Migdal Shalom) and various illustrations related to the city of Tel Aviv Click for a larger image On another face are the names of the entrepreneurs: הגן מוקדש לעיר תל אביב-יפו מאת אזורים ועו"ד אייבי נאמן
[translation] The garden is dedicated to the city of Tel Aviv-Yafo from Azorim and attorney Abie Neman Click for a larger image