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On the sign:
סמל העיר תל אביב בבית זה חי ויצר האדריכל - אמן אריה אל-חנני תרנ"ח-תשמ"ה, 1898-1985
THE ARCHITECT - ARTIST ARIEH EL-HANANI LIVED & WORKED IN THIS HOUSE
The sign is on the wall of the house where he lived - Arieh El-Hanani - architect, and graphic artist, born in Poltava, Ukraine (1898-1985) named Leib Spozhnikov, immigrated to Israel in 1922 and then also changed his name. The Levant Fair in Tel Aviv Port and the Ganei HaTaarucha (Exhibition Gardens) on Rokach Boulevard are two of his most prominent works.
The following photo taken on the same day shows the location of the sign and the building Click for a larger image