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On the sign:
סמל העיר תל אביב בבית הזה גרה ויצרה הקריקטוריסטית פרידל שטרן תרע"ח-תשס"ח 1916-2006
THE CARTOONIST FRIEDEL STERN LIVED & WORKED IN THIS HOUSE
The sign is on the wall of the house where Friedel Stern lived - cartoonist and journalist, born in Leipzig, Germany (1917-2006), immigrated to Israel in 1936. The cartoons she created appeared in the newspapers "Davar" and "LaHisha". In addition, she wrote articles about everyday life. Stern was also a graphic designer, and among other things she designed several Israeli stamps. Won the Dosh Award for cartooning (2004)
It seems that there was a mistake in the year of birth, the correct year is 1917
The following photo taken on the same day shows the location of the sign and the building Click for a larger image