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On the sign:
Emblem of the city of Cambridge Thomas Hobson 1544-1630 Carrier & stable keeper The most rested horse was Hobsons Choice - "that or none" The present Hobson House replaced a workhouse built by his charity
The sign is located at the site of the home of the postman and stable keeper Thomas Hobson who is known mainly for the phrase "Hobsons choice", a situation in which a free choice is apparently given between several options, but in fact only one option is offered. It is said about Hobson that to the people who came to the stable to take horses, he would say "You can take the horse closest to the door, or you wont take any horses."