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On the sign:
סמל העיר ראשון לציון אריה למדן מוישה דודל, 2012, ברזל צבוע
The emblem of the city of Rishon Lezion Arie Lamdan Moishe Dudel, 2012, Painted Iron
Another sign is next to this sign, and is dedicated to the theme of the Sculpture: The emblem of the city of Rishon Lezion Moishe Dudel Moshe David (Morris) Palmer (1928-1988) The "regular" newspaper seller of Old Rishon Lezion Click for a larger image
About the Sculpture: The sculpture is dedicated to the newspaper seller Moshe David (Morris) Palmer, known as "Moishe Dudel", born in Rishon Lezion. The decision to commemorate him in the statue was made in 2008